What So Not
Continuing his dream run towards the release of his sophomore album next month, Australian producer and purveyor of hypnotic tunes What So Not returns with a glistening and upbeat new single, lining up features from Louis The Child, Captain Cuts and JRM for the breezy dancefloor bliss that is On Air.
Swiftly following on from the smash single As One (featuring Herizen) which dropped last month, On Air is yet another beaming triumph ahead of What So Not’s brand new album Anomaly which will officially drop on Friday September 16.
As with previous singles emerging from What So Not, aka Chris Emerson’s, upcoming second full-length album Anomaly, On Air also flexes a sweltering array of features, with electronic duo Louis The Child, remix and production duo Captain Cuts and JRM levelling up this buoyant sonic gem to spectacular new heights.
Marking the fifth single unveiled ahead of Anomaly’s final release, On Air is a fluid, floating and flawless peek further beyond the curtain as to what Chris has in store on his follow up to the 2018 debut album Not All the Beautiful Things.
For more than a decade, Chris, operating as What So Not, has honed his thrilling trademark blend of fresh electronica and tantalising innovation, touring the globe with his unforgettable live extravaganzas and gracing multiple high-profile festival stages including Coachella, Lollapalooza and Ultra Music Festival.
With his 2018 debut album Not All The Beautiful Things amassing 57+ million streams worldwide, and hitting #8 on the Billboard Top Dance/Electronic albums – more recent What So Not material has equally wowed and delighted, while also setting the stage alight for Anomaly’s long-awaited release in September.
Previous What So Not single Mr Regular (featuring Oliver Tree and Killer Mike) has already amassed over 2 million streams, while more recently As One (featuring Herizen) surpassed 130k streams in just over a week.
One of the most exciting creatives in his field and indeed in the industry at large, What So Not will have you walking on air and floating in pure dance, house and trap-tastic bliss with this latest track; a perfect place to visit before witnessing Anomaly in full in a few short weeks.
Hear WHAT SO NOT join us on-air for The Music Weekly to unpack the new album: